Work
Experience
2023-2024
Firstup
Sr. Content Strategist
Developed and executed a content strategy focused on fueling brand visibility and engagement for a B2B, SaaS solution in the Employee Experience, and HR Technology sectors.
2021-2023
Lattice
Content Marketing Manager, Editorial & Brand
Owned the editorial calendar that established Lattice as a thought leader in the HR space while managing a global team of over a dozen freelance writers and editors.
2020
Wish.com
Content Strategist
Crafted localized communications, educational materials, and in-product UI/UX content tailored to thousands of merchants in different global markets.
2018-2020
Academy of Art University
Brand Strategist & Integrated Program Marketer
Led inbound marketing campaigns, brand partnerships, and press for ten accounts, increasing enrollment and reversing downtrend trends year over year.
2015-2017
Milestone Technologies, Inc.
Marketing & Communications Specialist
Implemented a go-to-market content strategy, founded an enterprise-level thought leadership blog, and developed corporate training materials used by 1700+ global employees.
Education
2010-2014
University of California, Los Angeles
Bachelor of Arts in English and Political Science | Honors & Cum Laude
2018-2019
Academy of Art
Personal Enrichment: Art Direction; Advertising; Graphic Design
2020 - 2022
University of California, Los Angeles - Extension
Digital Marketing Certification
Skills
& Software
Copywriting | Editing | Graphic Design | Content Strategy | SEO | UI/UX
Adobe Suite | Wordpress | ChatGPT | Seismic | Asana | | Figma
Google Analytics | SEMrush | Hootsuite | Sprout | Tableau | JIRA
CV
